1. Global Recognition
Industry recognitions such as the Network Products Guide's 2011 Hot Companies and Best Products awards are a cost-effective way to recognize your valued executives, employees, existing & new products, customer satisfaction and to build a positive image of your company worldwide.
2. Become An Industry Player
Companies of every size, whether large or small start-up can increase their level of participation by becoming sponsors and as judges. The sponsorship and entry fees are nominal compared to the publicity boon your firm can reap when you become a finalist or a winner of these industry awards.
3. Small or Big, Everyone Can Participate
Companies of every size can participate in these awards and due to the vast pool of judges from the industry, even start-ups and smaller companies have just as much a chance to win as larger and established companies. Often a small business will face an uphill task of establishing recognition and credibility in the marketplace. An award or finalist recognition can open doors and have a greater impact on the growth of a smaller company.
4. Widest Recognition
The Network Products Guide awards recognize and honor excellence in all areas of information technology covering every aspect that motivates greater success from products and services to executive leadership and finance, from product development and marketing to customer satisfaction.
5. PR and Corporate Marketing
PR agencies play an important role in every industry. If you’re an ad agency or media production company, your work will be reviewed and honored by potential clients, not just your competitors, and there are many categories where you can demonstrate the success your hard work brought to your clients.
6. Boost Sales
Selling your products and services in today's competitive marketplace is tough. A business award win or nomination can act as a 3rd party endorsement. The added credibility can be used as a sales closer. A independent study revealed winners had higher sales growth than non-winners.
7. Corporate Plaques and Trophies
Winners take home plaques or trophies that provide continuous reminder of achievements and recognitions. When your existing or prospective customers visit your office, an immediate credibility is established when they see these corporate award plaques and trophies well displayed.
8. Attract Talent
Savvy employees want to work for the best companies. Corporate awards validate your hiring stature among new recruits.
9. Bond With Your Existing and New Customers
What could be better than getting industry recognitions in the presence of your existing or prospective customers? You could even take this opportunity to nominate your existing or prospective new customers to convey that you really care. Vendors can then invite their existing and prospective new customers to the awards dinner in Las Vegas (during the week of Interop) sharing the same table.
10. Become a Media Favorite
Winning an award can add more value to connecting with the press and a reason to reach out to them.
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